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Dubai’s Celebrity-Branded Homes Trend Grows with Shahrukhz Residences Launch

Published 9 October 2026PropertyStellar Editorial Team
Dubai’s Celebrity-Branded Homes Trend Grows with Shahrukhz Residences Launch

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Published by PropertyStellar Editorial Team. Read our editorial policy and research methodology.

Dubai’s branded residences market is expanding with the launch of Shahrukhz Residences by Danube in Dubai Maritime City. The waterfront residential tower brings together celebrity branding, premium design, wellness and lifestyle experiences. Fully furnished apartments start from Dh1.65 million, with a payment plan of 30% during construction and 70% on handover. The project builds on the success of the earlier Shahrukhz by Danube commercial tower and adds a residential dimension to the partnership with Bollywood superstar Shah Rukh Khan.

Key Highlights

  • Shahrukhz Residences by Danube is located in Dubai Maritime City
  • The project offers fully furnished apartments starting from Dh1.65 million
  • Buyers can follow a 30% during construction and 70% on handover payment plan
  • Shah Rukh Khan is the celebrity partner associated with the residential development
  • Interior designer Gauri Khan has designed the project’s penthouses, adding a distinctive design-led element
  • The tower will feature more than 40 lifestyle amenities covering wellness, fitness, leisure and entertainment
  • A dedicated longevity lounge will offer cryotherapy, hyperbaric oxygen therapy, red-light therapy and infrared sauna treatments
  • Sports facilities, children’s amenities, jogging tracks and cycling tracks will support an active lifestyle
  • Residents will have access to a rooftop King’s Club and a private yacht
  • The project follows Shahrukhz by Danube, a commercial tower that the developer said achieved a sell-out on its launch day
  • Danube said customer interest in the earlier project helped inspire the expansion into residential living
  • The development reflects Dubai’s growing appeal for celebrity-, hospitality- and luxury-branded residences
  • The project combines waterfront living, premium interiors, wellness experiences and entertainment in one residential destination
  • The celebrity-led concept is designed to create a distinctive lifestyle experience for local and international buyers

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