Mira Developments Invests $3 Million to Launch Percent&Co – A MENA-Focused Real Estate Agency
Wednesday, 16 July 2025
Mira Developments has launched Percent&Co, a new MENA-focused real estate investment firm, with a $3 million investment. The agency aims to attract global investors to the UAE’s booming real estate market, offering AI-powered solutions, high-level partnerships, and international expansion plans.
Key Highlights:
- $3M Investment: Mira Developments backs the launch of Percent&Co with a $3 million investment.
- MENA Focus: The JV targets global investors interested in the UAE and broader MENA real estate market.
- Market Size: UAE real estate exceeded $71B in 2023; Dubai alone recorded AED 761B ($207B) in 2024, up 20% YoY.
- AI-Powered Platform: Percent&Co will use AI to deliver personalized investment recommendations and automate business processes.
- Service Offerings: Includes expert analytics, high-yield deals, concierge support, road shows, and investor networking.
- Key Developer Partnerships: Collaborates with major developers like Emaar, DAMAC, Sobha, Nakheel, Meraas, Aldar, OMNIYAT, and more.
- Global Expansion: Plans to scale operations to Europe and Asia in the next five years.
- Leadership: Founded by Nikita Protsenko, who highlighted Dubai’s appeal as a rising global investment hub.
- Strategic Vision: Aims to grow AUM, manage portfolios, integrate advanced tech, and increase annual turnover consistently.
