Top 10 Real Estate Influencers to Follow in the UAE (2025)
Monday, 19 May 2025
The UAE’s booming property market is not just fuelled by stunning skyscrapers and luxury villas—it’s also powered by social media-savvy real estate professionals who educate, inspire, and guide potential buyers and investors. Whether you’re an aspiring homeowner, investor, or simply fascinated by Dubai’s luxury property scene, these influencers are worth the follow.
Here are the top 10 real estate influencers in the UAE making waves in 2025:
Table of Contents
- Zeina Khoury (@thezeinakhoury) – The Glamorous Mogul
- Alona Lurdes (@alona_lurdes) – Dubai’s Premium Property Queen
- Farooq Syed (@farooq_syd) – Smart Real Estate Insights
- Alessia Sheglova (@alessia_sheglova) – The “Reel” Estate Guru
- Firas Al Msaddi (@firas_al_msaddi) – The Market Strategist
- Paul Kelly (@paulkellydubai)
- Tatiana Shevchuk (@tatiana_shevchuk)
- Rebecca McDonald (@dubairentalgirl)
- Mohammad Bajwa (@bajwadubai)
- Lisa Faulkner (@lisafaulknerdubai)
- Frequently asked questions
1. Zeina Khoury (@thezeinakhoury) – The Glamorous Mogul
- Followers: ~960K
- Role: CEO of Zed Capital Real Estate
- Why Follow: Zeina, known from Netflix’s Dubai Bling, offers a behind-the-scenes look into Dubai’s high-end property market. Her content blends business savvy with lifestyle, offering a personal view into the world of luxury real estate.
2. Alona Lurdes (@alona_lurdes) – Dubai’s Premium Property Queen
- Followers: ~965K
- Role: Top-performing agent at Sobha Realty
- Why Follow: Alona is one of Dubai’s most prominent real estate influencers, known for showcasing ultra-luxury listings and providing current market insights. Her profile is a go-to source for real estate enthusiasts and investors alike.
3. Farooq Syed (@farooq_syd) – Smart Real Estate Insights
- Followers: ~250K
- Role: CEO of Springfield Real Estate
- Why Follow: Farooq creates engaging and informative content around market trends, smart tech in homes, and the latest developments in Dubai’s real estate scene. Perfect for those who love data-backed insights.
4. Alessia Sheglova (@alessia_sheglova) – The “Reel” Estate Guru
- Followers: ~193K
- Role: CEO of Dacha Real Estate
- Why Follow: Alessia delivers entertaining yet educational reels about real estate, business leadership, and team culture. Her dynamic videos simplify real estate concepts and offer valuable tips for both buyers and agents.
5. Firas Al Msaddi (@firas_al_msaddi) – The Market Strategist
- Followers: ~134K
- Role: Founder of fäm Properties
- Why Follow: Firas is a thought leader in UAE property investment. He shares strategic insights, market analysis, and investment advice—making his profile a must-follow for serious investors and professionals.
6. Paul Kelly (@paulkellydubai)
- Followers: ~110K
- Role: Operations Director, Allsopp & Allsopp
- Why Follow: Paul simplifies complex real estate topics through quick explainer videos. His content is ideal for first-time buyers, renters, and sellers looking to navigate the UAE property market confidently.
7. Tatiana Shevchuk (@tatiana_shevchuk)
- Followers: ~95K
- Role: Luxury Property Specialist
- Why Follow: Tatiana’s page is a visual treat filled with Dubai’s most stunning properties. Her elegant listings and behind-the-scenes tours are perfect for those dreaming of the ultimate Dubai lifestyle.
8. Rebecca McDonald (@dubairentalgirl)
- Followers: ~88K
- Role: Rental & Relocation Expert
- Why Follow: Rebecca offers practical advice for expats relocating to the UAE. Her videos include rental tours, community reviews, and relocation tips—making her ideal for families and newcomers.
9. Mohammad Bajwa (@bajwadubai)
- Followers: ~78K
- Role: Real Estate Content Creator
- Why Follow: Bajwa creates viral TikToks and YouTube shorts showing Dubai homes, often mixing humor with real estate facts. He’s ideal for the younger audience and first-time buyers.
10. Lisa Faulkner (@lisafaulknerdubai)
- Followers: ~60K
- Role: Real Estate Consultant
- Why Follow: Lisa focuses on helping international investors understand the UAE market. She breaks down buying processes, fees, and ROI in a clear, digestible way.
Whether you’re a luxury investor, first-time buyer, or just love browsing stunning homes, these top UAE real estate influencers offer valuable content to educate and inspire. By following them, you’ll stay updated on market trends, new projects, and smart buying strategies—directly from the experts shaping Dubai’s skyline.
Frequently Asked Questions (FAQs)
Why should I follow real estate influencers in the UAE?
Following real estate influencers helps you stay informed about market trends, property prices, investment tips, and new developments in Dubai and other Emirates. They often provide exclusive tours and expert insights that are useful for buyers, sellers, and investors.
Are these influencers licensed real estate professionals?
Most top influencers in the UAE real estate scene are licensed agents, brokers, or company CEOs. However, it’s always a good idea to verify their credentials if you’re planning to engage in a property transaction.
Do these influencers only post luxury properties?
While many focus on luxury real estate, several also share content about affordable housing, rental properties, and first-time buyer advice. Influencers like Rebecca McDonald (@dubairentalgirl) and Farooq Syed (@farooq_syd) provide practical insights for all budgets.
Can I trust property listings shared by influencers?
Top influencers often collaborate with established real estate firms and developers, so their listings are typically reliable. Still, it’s best to do your own research or consult a registered real estate agency before making decisions.
How can I contact a real estate influencer for property inquiries?
Most influencers include contact information or agency links in their Instagram bios or YouTube descriptions. You can also reach out through direct messages or email for professional inquiries.
